Business Boon(e)
We’re here to explore the intersections of business, leadership, and the community here in Boone County, Indiana and beyond.
Listen on:
Episodes

Dec 1, 2025
Dec 1, 2025
17 min
Welcome to this episode with Matt Maudlin Co-Founder & CEO of MEMO Marketing Group, let’s dive into how today’s marketing landscape is shifting fast-and this episode breaks down pivots that matter to stay competitive by reaching smarter with MEMO Marketing. Expert insight on how investing time and innovation will support your business to build solutions that will power tomorrow’s success.

Nov 24, 2025
Nov 24, 2025
25 min
Enjoy this special episode with Shawna and Lauren of Deep End Talent Strategies as Missy Krulik Executive Director for The Heart of Lebanon shines a spotlight on the hardworking entrepreneurs who turn passion into impact, keeping Lebanon pulsing with the heart and hustle to shop local on Small Business Saturday. This episode will leave you excited to visit Downtown Lebanon as you explore, shop one-of-a-kind gifts and support our vibrant community.

Nov 17, 2025
Nov 17, 2025
19 min
Shawna and Lauren of Deep End Talent Strategies dive into an interesting conversation with Business Growth Consultants founder Brittany Mann. Learn about economic incentives that exist for your next growth spurt or idea in business.

Nov 10, 2025
Nov 10, 2025
18 min
The next episode of Business Boon(e), hosted by Deep End Talent Strategies, features Jon Kim of Boone County Cake Co. and Curt Middaugh of Julian Coffee Roasters as they share about collaborating together after meeting through the Culinary Collective at the Boone County Chamber.

Nov 3, 2025
Nov 3, 2025
23 min
Deep End's own Shawna Lake and Lauren Byrum sit down with Dylan Melling of Integrity Benefits Partners to discuss employee benefits and things you need to know as a business owner and HR professional.

Oct 27, 2025
Oct 27, 2025
14 min
In this episode of Business Boon(e), hosts Shawna Lake and Lauren Byrum of Deep End Talent Strategies dig into the world of EOS, the Entrepreneurial Operating System, with guest Ashley Walters.

Oct 20, 2025
Oct 20, 2025
16 min
Our hosts Shawna and Lauren from Deep End Talent Strategies chat with Debbi Kuller, COO at Storen Financial. They discuss the ins and outs of a seasonal business from a financial perspective.

Oct 13, 2025
Oct 13, 2025
28 min
Shawna and Lauren of Deep End welcome the Director of the Indiana State Department of Agriculture, Don Lamb, and Vice President & Senior Commercial & Ag Lender Rick Isenhower of First Farmer's Bank & Trust. In this episode, we discuss the state of agriculture in central Indiana and Boone County specifically.

Oct 5, 2025
Oct 5, 2025
20 min
This episode of Business Boon(e), hosted by Deep End Talent Strategies' Shawna Lake and Lauren Byrum, dives into how your local library can empower your small business! We are thrilled to welcome Executive Director of the Hussey-Mayfield Memorial Public Library, Kristin Shelley, to the podcast to share with us all of the many resources our local library has to offer.

Aug 19, 2025
Aug 19, 2025
35 min
Business Boon(e), powered by the Boone County Chamber and hosted by Deep End Talent Strategies’ Shawna Lake and Lauren Byrum, sits down with Pete Brown of Ash Interactive and RJ Craig of Hendricks Live to explore creative marketing strategies that don’t break the budget.



